I'm not a chef, a celebrity, or a wellness guru.
I’m someone who just wanted to cook without guilt—and help others do the same.
Like many of you, I grew up watching my family cook with whatever oil was cheapest. We didn’t realize how much damage it was doing.
I started reading, researching, testing oils, speaking with doctors and food scientists, and trying them in real kitchens with real people.
What I discovered changed the way I eat, cook, and live.
So, I turned that personal mission into a brand—to make healthy oil simple, trustworthy, and accessible.
Not a luxury. A daily habit upgrade.